More Than 100 Years of SodaStream

In 1903, SodaStream was born. Giles Gilby invented a carbonation system which made fizzy water from standard water; it was originally sold to the upper classes. In the 1920s, different flavours were introduced. These choices included sarsaparilla and cherry ciderette. In the 1970s and 80s it enjoyed vast success, becoming a big hit in countries such as the Germany, Australia, and the UK.

The company underwent numerous changes in ownership, becoming, at one point, part of the Cadbury Schweppes empire. 1998 saw the company change hands for the final time when purchased by Soda Club, which at that time was Israel’s biggest supplier of SodaStream. SodaStream remained the name of the brand after Soda Club’s unsuccessful bid to change the brand to Soda-Club.

More recently Soda Club sought to reinvent the SodaStream brand. Focusing on the health and diet issues that are so prevalent in this day and age, SodaStream was relaunched with a new machine and many new flavours, concentrating on promoting a healthy alternative to fizzy, sugar-rich drinks such as Coca Cola and Pepsi.

The SodaStream product is essentially a home carbonation kit, allowing you to change water into sparkling water, as well as allowing you to add low-calorie flavours such as cola and orange. A large assortment of calorie-free flavours to flavour sparkling water to great taste is sold at allfreightfree.com.

Here’s how the SodaStream machine works: it forces co2 into a water-filled bottle suitable for pressurising. It is the co2 that turns the water into carbonated (sparkling) water. This process of dissolving co2 is known as carbonation. The carbonated water can then be drunk on its own as sparkling water, or mixed with flavours to create tasty, healthy treats. Once the co2 canisters have been used up they can be sent back to Soda-Club who recycle the canisters by refilling them with co2 then sending them back out.

Regarding actual health and diet benefits gained from drinking SodaStream, the company assures consumers that all their flavours are completely sugar-free and contain a maximum of 2 calories per 100ml; this is, assuredly, good news for every parent concerned about a child’s diet.

The SodaStream machine adds only co2 to the water, meaning it does not have the added sugar that some bottled sparkling water contains; consequently, there is little discernable difference from normal water.

SodaStream have made much of their environmental and health credentials, even going so far as to claim that every one litre bottle of SodaStream made saves three aluminum cans. This means that over a 3 year span, a family of four could slash their soft-drink-related packaging usage by over 90%. This is a big claim, one that should stand them in good stead in this environmentally conscious age. It is obvious that Sodastream has developed into a viable alternative to the big players in the soft drink world.


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